無法順利拿下企業大訂單?用顧問式銷售提高合作勝率

如果你總經歷案子卡關的無力感,或對業務合作細節沒掌握度,這堂課能帶給你最全面的商業合作框架。

4 videos・0h 44m
Language: Mandarin
Videos and infoShow info
Ep1. 商業合作框架11m 43s
從商業模式特性與複雜度剖析 B2B 業務,也從 0 到 100 拆分行銷漏斗的概念,最後概述好用的 CRM 工具。
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Ep2. 顧問式銷售思考脈絡10m 41s
完整介紹顧問式銷售方法論,從使用時機、如何應用到實作心法大公開,讓你也能在談業務時派上用場。
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Ep3. 企業級提案架構9m 45s
講師將在這堂課和學員們介紹企業解決方案設計,及過往實際運用案例分析。
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Ep4. 客戶關係維護12m 33s
業務關單最後一步是客戶關係維護,同時也要做好組織決策樹的環節梳理。
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What you’ll learn
  • 了解商業合作的框架與方法論
  • 了解顧問式銷售思考脈絡
  • 了解如何設計&提出解決方案
  • 了解客戶關係的建立與維護
Who this is for
  • 工作內容上包含業績目標的職位
  • 目標客戶為大企業或中小型公司法人
  • 產品需要複雜的決策銷售流程 & 銷售週期長

Start learning now

Discover any skillset and the latest trends with sofasoda

Before you start

如果你總經歷案子卡關的無力感,或對業務合作細節沒掌握度,這堂課能帶給你最全面的商業合作框架。

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Hsing Kao

Hsing Kao

Client Director | Ex-Appier
About Hsing Kao

深耕軟體服務 (SaaS) 商務解決方案的 IT 人。
完整 7+ 年經驗於 B2B 銷售,曾歷練 Strategic Consulting、Business Development (BD)、Account Management (AM) 等業務職能。

What you’ll learn
  • 了解商業合作的框架與方法論
  • 了解顧問式銷售思考脈絡
  • 了解如何設計&提出解決方案
  • 了解客戶關係的建立與維護

Start learning now

Discover any skillset and the latest trends with sofasoda

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