Futurehood
”Futurehood" is a series of intensive courses taught by 3 industry elites in 3 major areas: The Gig Economy, KOL Marketing and Crisis Entrepreneurship. Each of them share the key knowledge about the benefits and risk of being slasher / KOL / entrepreneur.
Videos and infoShow info
The Age of Slasher Self-Protection: Risks and Rewards in the Gig Economy
The Future of Influencer Economy: A Brand New Marketing Model for KOLs
The Future of Entrepreneurship: Capturing the Unlimited Business Opportunities under the New Normal
Free to Watch
What you’ll learn
- 分析何謂成功的 KOL，作為 Youtuber 需要具備甚麼條件
- 了解斜槓族和零工經濟
- 分析創業的成功因素及疫情下的創業時機
Who this is for
- 有興趣了解並發展 KOL 及 Youtuber 職業
- 計劃發展副業，甚至嘗試斜槓工作
- 有意創業或在創業起步階段的人
Start learning now
Discover any skillset and the latest trends with sofasoda
Before you start
零工經濟 Gig Economy 「零工經濟」是2016年哈佛學者 Diane Mulcahy 的新概念，意思是自僱人士以短期工作為生，不再依賴全職或單一工作為生。簡單來說即是一些 Freelance 形式的工作，以短期合約或接案式工作為主。 後疫情時代的產業趨勢 根據香港政府統計處的數據顯示，2022年零售業網上銷售價值的估計數字較2021年的同期上升多近40%。疫情促進數碼經濟轉型，宅經濟的普及，更推動了商家發展 O2O (Online-To-Offline) 及 OMO (Open market operations) 業務，令網上購物和直播帶貨等新趨勢興起，加上在家工作成新常態，可在疫情後釋放更多市場潛力和創造多元職業。
Reviews
Basil Cheung
About Basil Cheung
曾於全港首間虛擬保險Bowtie負責品牌及創意策略部分，更為本地大學的客席導師，亦曾任職於多間國際4As廣告公司，為不同企業建立品牌形象，策劃市場廣告。
What you’ll learn
- 分析何謂成功的 KOL，作為 Youtuber 需要具備甚麼條件
- 了解斜槓族和零工經濟
- 分析創業的成功因素及疫情下的創業時機
Start learning now
Discover any skillset and the latest trends with sofasoda
Related topics
FAQs
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