在 Agile 精神當道、普遍在跑 Scrum 軟體的開發團隊工作,傳統質性研究常被嫌慢難以推行?從 Lean startup 概念延伸,Yvon 將分享如何在公司內導入 Lean UX 設計觀念,幫助團隊在市場出現強力競爭對手時,快速產出新方向 UX persona,應變轉型。
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Agile、Scrum、敏捷開發是什麼?
Agile 普遍翻譯為敏捷,是精神原則的層級,核心概念可粗略概括為減少浪費、產出迅速、不斷循環、快速學習。
在此原則下的專案管理、開發法有很多種,Scrum 是其中的一種框架,通常會由 Product owner(常見為產品經理)、Scrum master(類似專案經理)、Development team(開發執行團隊)組成,一起遵守固定的產品產出時長,e.g. 為期 2 週的 Sprint 衝刺期。
在 Sprint 一開始透過 Planning meeting 規劃該區間要完成的產品目標,及相對應需要執行的任務。
接著透過更每日站立會議 Stand-up meeting 追蹤任務進度,並快速因應問題做調整。
最終在 Sprint 結束會做一個 Retrospective 討論,回顧此次 Sprint 中的好與壞,一起迭代,讓下次的 Sprint 能跑得更好。
Lean UX 的前世今生
Lean startup 精實創業提倡儘早失敗、獲得越多學習越好,你可能聽過的「小步快跑」、「開發-評估-學習」、「MVP 最小可行性產品」都是其下的概念或執行方法。
Lean UX 提出者便是延伸精實創業的精神,盡量減少傳統 UX 方法論中細節的流程、框架等,一切與最終產出無直接貢獻的浪費。鼓勵進行實驗,交替測試與修正,盡快驗證源自商業假設的設計假設,進而回饋到商業目標上的成功。
在 Sketch 設計軟體擔任 UX 設計師,遠距工作一年多,是團隊唯一在亞洲區的夥伴!主要以非同步文字溝通的方式協作。曾任職於線上程式語言教育平台 Codementor 、音樂串流服務 KKBOX。
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